Buck O'Hairen's Legendary Sunshine

Have you ever wanted to taste sunshine and get slapped in the face at the same time? I hear that is what drinking Buck O'Hairen's Legendary Sunshine is like. This vitamin-filled energy drink not only packs a punch in the energy department, but it's typography is enough to wake me up and feel the sunshine in the morning. The custom typography on the can, and throughout their branding is delightful with scripts, display types, and some pretty cool glyphs and symbols. The black on white with the vintage-aged brown color scheme is pretty eye-catching too, throwing you back to the time period of the original moonshiners look for their sunshine in a bottle the next morning.

Buck O'Hairen's Legendary Sunshine was created with the memory of the original moonshiner Buck O'Hairen in mind, by Creative Device Collaborative. O'Hairen was looking for the cure for a moonshine hangover, which he called "Sunshine." According to the website you need Legendary Sunshine when:

  • WHEN YOU WAKE UP, BUT YOU’RE NOT AWAKE.Go from zombie to go-getter in 8.4 oz.
  • WHEN YOU’RE MIXING COCKTAILS.It’s the southern mixer for your likker.
  • WHEN YOUR MOUTH IS DRIER THAN TOAST.You need water… but you crave flavor. How ‘bout both pronto?
  • WHEN IT’S TOO HOT FOR COFFEE.In the summer heat, the thought of swilling coffee is enough to make anybody sweat.
  • WHEN YOU NEED A JITTER-FREE JOLT OF ENERGY.Our special blend of B vitamins, electrolytes and caffeine won’t leave you with the shakes… or with the crash and burn later.
  • WHEN YOU’RE ROAD TRIPPING.Underwear. Socks. Sunshine. All you need for a proper state of body and mind while trekking across time zones.
  • WHEN YOU’RE HUNGOVER.What could fix a hangover better than the antidote to moonshine?
Regardless of when or even if you drink it, the typography and overall packaging is definitely something to be admired.

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La Tempesta painted series

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Illustrated 2014 Calendar by Riccardo Guasco