Jul. 09, 2013
It's always refreshing to see product designs that break the norm. Beer cans, in my opinion, have some of the busiest (and often ugliest) packaging designs out there. Don't get me wrong, there are the token few brands with cool logos that break the mold of the stereotypical beer can, but they are few and far between. I think that is why the simple and clean branding of Angry Beer caught my eye.
Angry Beer's package design is the work of Italian graphic designer Raffaele Cirillo. I love that with a single color, some bold type, and a nice script the can says everything it needs to; no mountains, giant swoosh, or overuse of colors needed. I also appreciate that the only really big distinction between the three types was a change in color. So simple, so clear, so nice. My only big critique, is that this is the least angry looking beer can for the name Angry Beer.